Squidoo is a website that lets users create pages, which are called lenses, for subjects that are of interest to them. The lenses that are generated by users are very similar to blog posts. Just as each blog post is usually on a particular subject, each lens or page on Squidoo is about one thing. Users can create as many lens as they can create. In addition, Squidoo allows lens creators to earn money from referral links to sites such Amazon.com and Ebay.

HubPages is similar to Squidoo. Just like Squidoo, Hubpages lets members, known as Hubbers, create pages on specific topics. Hubbers can also earn money through the AdSense ads that are placed on their articles.